Privacy Policy

Effective Date: September 30, 2026

Good Name Brands is operated by Good Name Brands LLC ("Good Name Brands," "we," "us," or "our"), based in Lubbock, Texas. We help trade and construction businesses build a good name online. A good name depends on trust, so we take the information you give us seriously. This Privacy Policy explains what we collect through goodnamebrands.com and related pages, forms, calendars, and messages (the "Services"), how we use it, and the choices you have.

By using our website or submitting information to us, you agree to this Privacy Policy. If you do not agree, please do not use the Services.

1. Information We Collect

Information you give us. When you fill out a form, book a call, request an audit, purchase a service, or message us, we may collect your name, business name, email address, phone number, business address, website, service area, trade or industry, and anything else you choose to share.

Client account information. When you become a client, we may access or receive information needed to perform the work, such as login access to your Google Business Profile, website, or other platforms; business photos and details; and customer contact data you provide or that flows through systems we set up for you.

Information collected automatically. When you visit our website, we and our service providers may collect your IP address, browser and device type, pages viewed, referring pages, and time spent on the site, using cookies, pixels, and similar tools.

Payment information. Payments are processed by third-party payment processors. We do not store full credit card or bank account numbers on our systems.

2. How We Use Your Information

We use information to:

  • Respond to your inquiries and schedule calls
  • Deliver, manage, and improve our services
  • Send quotes, proposals, invoices, receipts, and service updates
  • Send marketing messages you have agreed to receive
  • Operate, secure, and analyze our website
  • Detect and prevent fraud, abuse, or unauthorized access
  • Comply with legal obligations and enforce our Terms of Service

3. SMS / Text Messaging

If you provide your mobile number and opt in, you agree to receive text messages from Good Name Brands about your inquiry, appointments, services, account updates, and occasional offers. Message frequency varies. Message and data rates may apply.

  • Reply STOP at any time to opt out. Reply HELP for help.
  • Consent to receive texts is not a condition of any purchase.
  • No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Carriers are not liable for delayed or undelivered messages.

4. How We Share Information

We do not sell your personal information. We share information only as follows:

  • Service providers and subcontractors who help us operate our business and deliver client work, such as CRM and automation platforms, scheduling, email and SMS delivery, payment processing, hosting, analytics, and creative or technical subcontractors. They may use information only to perform services for us.
  • Platforms you direct us to use, such as Google, when we manage your listings or accounts on your behalf.
  • Legal and safety reasons, when we believe disclosure is required by law, subpoena, or court order, or is needed to protect our rights, property, clients, or others.
  • Business transfers, if our business is merged, sold, or reorganized, in which case information may transfer to the new owner under this Policy.
  • With your consent, for any other purpose you approve.

5. Client Customer Data

When we build lead capture, text-back, review requests, or follow-up systems for a client, we process that client's customer data on the client's behalf and at the client's direction. The client is responsible for having a lawful basis and proper consent to contact its own customers. Questions about that data should go first to the business that collected it.

6. Cookies and Tracking

We use cookies and similar technologies to run the site, remember preferences, and understand how visitors use it. You can block or delete cookies in your browser settings, though some features may not work properly. Our site does not currently respond to "Do Not Track" browser signals.

7. Data Retention

We keep information for as long as needed to provide services, maintain business and tax records, resolve disputes, and enforce our agreements. When information is no longer needed, we delete or de-identify it within a reasonable time.

8. Data Security

We use reasonable administrative, technical, and physical safeguards to protect information. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security. You are responsible for keeping your own passwords and account credentials confidential.

9. Your Choices and Rights

  • Marketing emails: click "unsubscribe" in any email.
  • Text messages: reply STOP.
  • Access, correction, or deletion: email goodnamebrands@gmail.com with your request. We will verify your identity and respond within the time required by applicable law, including the Texas Data Privacy and Security Act where it applies. If we deny a request, you may appeal by replying to our response.

We may keep certain information when required by law or for legitimate business purposes, such as completing a transaction, record-keeping, or defending legal claims.

10. Third-Party Links and Platforms

Our website and services may link to or integrate with third-party sites and platforms, including Google, social media, and AI search tools. We are not responsible for their privacy practices. Please review their policies directly.

11. Children's Privacy

Our Services are intended for businesses and adults. We do not knowingly collect personal information from anyone under 18. If you believe a minor has provided us information, contact us and we will delete it.

12. Changes to This Policy

We may update this Privacy Policy at any time. The updated version will be posted on this page with a new Effective Date. Continued use of the Services after changes means you accept the updated Policy.

13. Contact Us

Good Name Brands LLC d/b/a Good Name Brands

3402 110th St., Suite 100

Lubbock, TX 79423

Email: goodnamebrands@gmail.com

Phone: (806) 544-2513